The Secret Nobody Wants to Hear About Stocks

Quick! What's the most classic measure of stock market value?

If you said "the P/E ratio," then congratulations... You are right.

Next question! Are stocks cheap or expensive today?

Yes, it's a trick question...

If you've been reading my essays over the past week or so, then you probably know my answer already. Just a few days ago, I showed you how stocks are actually cheap according to the main long-term measure of value.

The problem is, if you say this to the people in your life, most of them won't believe you...

Everyone knows that stocks have gone up for almost 10 years now – without a losing year. So it would be crazy for stocks to be cheap today, right?

Today, I'll tell you a secret nobody wants to hear: It's not crazy at all...

Let me share one number with you: 13.8.

That's the price-to-earnings (P/E) ratio of the U.S. stock market, based on analyst estimates of stock market earnings over the next two years. This is also known as the two-year forward P/E ratio.

This, my friend, is a low number... It's lower than its average value, going back 22 years.

Let me repeat that... The two-year forward P/E ratio today is below its average value going back to 1996.

How could the two-year forward P/E ratio be low after 10 years of good times in stocks?

The answer is simple: Earnings growth.

Some numbers from Bloomberg tell the story...

U.S. corporate earnings are growing at an astounding pace. And the consensus of analysts surveyed by Bloomberg is that earnings growth will continue. Take a look...


Specifically, analysts expect corporate earnings to grow from 138 this year to a whopping 197 by the end of 2020, two years from now. So when we look at the P/E ratio, if we leave the "P" the same, and we plug in those future numbers for the "E" – we end up with a radical result: Stocks are below their average value since 1996.

Will these analysts be right about future earnings? We can't know for certain. But short of a crystal ball, analyst projections give us a pretty good idea to work with.

My point today is simple:

  • Don't let 10 years of gains in stock prices cloud the truth.
  • Thanks to crazy earnings growth, the two-year forward P/E ratio of stocks is below its average value going back to 1996.
  • Today's valuation is not "standing in the way" of even higher stock prices.

I am certain plenty of folks will want to argue with me...

They have made up their minds that stock prices have to fall... So they only look for facts they can use to confirm their belief.

But what if we just look at the basic facts, by themselves?

The P/E ratio is the all-time classic measure of value... And the two-year forward P/E ratio is trading just below its average value over the past 22 years.

Those are the facts.

And that's why I will keep on shouting them from the rooftops...

Most people believe that – after 10 years of higher stock prices – stocks can't possibly go higher. The secret is, they can...

Good investing,


P.S. Stocks are cheap today. Of course, that doesn't mean taking advantage of the huge upside ahead will be easy...

That's why on Wednesday, October 24, I'll go onstage – in front of a live studio audience – to explain how you should put money to work during the final stage of this long bull market.

I promise, this broadcast will be unlike any event we've shared before. In fact, just for tuning in, you'll get the name and ticker symbol of a "Melt Up" stock I believe could soar up to 1,000% in the coming months. Reserve your spot for free by clicking here.

Further Reading

"All my friends were getting rich... And I was the fool stuck on the sidelines," Steve writes. Learn from his mistake during the last Melt Up in stocks right here: Don't Be the Fool Today That I Was Back Then.

"Everyone wants to know, when will this bull market end? Have we seen a top in stocks yet?" Dr. David Eifrig says. Get his take on the market's direction right here.

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Market Notes



Berkshire Hathaway (BRK-B)... Warren Buffett's holding company
Verizon (VZ)... telecom
Eli Lilly (LLY)... drugmaker
Pfizer (PFE)... drugmaker
Merck (MRK)... drugmaker
Anthem (ANTM)... health insurance
Progressive (PGR)... property and casualty insurance
Advance Auto Parts (AAP)... "bad to less bad" rally in auto parts
Archer Daniels Midland (ADM)... food processing
McCormick (MKC)... spices and condiments
Wingstop (WING)... fast food
Yum Brands (YUM)... fast food
EOG Resources (EOG)... oil and gas
Transocean (RIG)... offshore drilling
Ensco (ESV)... offshore drilling
Nutrien (NTR)... fertilizer


Sears Holdings (SHLD)... dying department store
Ford Motor (F)... "Big Three" automaker
General Motors (GM)... "Big Three" automaker
Toyota Motor (TM)... automaker
American Airlines (AAL)... airline
JetBlue Airways (JBLU)... airline
Lennar (LEN)... homebuilder
Credit Suisse (CS)... financial services
Goldman Sachs (GS)... financial services
Morgan Stanley (MS)... financial services
Snap (SNAP)... "cocktail party" stock